Three engagements. The numbers behind them.

A plumbing company was spending heavily on paid ads while ranking for just 431 keywords organically — with only 1 AI overview citation. Their site had been built on a rinse-and-repeat agency template: homepage keyword-stuffed, service pages thin, no internal linking strategy. We reworked every page, fixed cannibalization, and built for how search actually works.

A remodel contractor in Fresno had a 2% share of local voice and an average grid rank of 12.74 — practically invisible on Google Maps and in organic search. Quote requests were stagnant. Competitors were capturing the majority of high-intent local searches. They needed a complete turnaround, fast.

A metal buildings company needed to compete against national players outspending them 5–10x. Custom funnels, CRM-fed conversion data, and a multi-state budget strategy turned $18K in spend into $890K in pipeline and $141K in closed revenue.

“A $18K budget beat competitors spending 5x more — because the algorithm learned what a real buyer looks like, not just someone who fills out a form.”